When you look at it on paper, it’s not terribly impressive.  Two gigabytes of memory and an eighty gigabyte hard drive are laughable when compared to some machines that are out there.  Honestly, let’s face it: if I were to say, “Hey, I’m selling a computer with 2 GB of RAM and 80 gigs of hard drive for 1799.99″ most people would laugh and tell you were to put it.  This computer really isn’t designed to be a primary machine, but more of a companion machine to work off of your existing Mac equipment.  But that’s not where this thing shines. 

Apple MacBook Air

This is perhaps one of the sexiest looking pieces of hardware I’ve ever seen.  And I’m not alone in this.  In fact, I would dare say that this machine is probably one of the best marketing tools I’ve seen.  People come in to electronics stores looking for universal remotes, televisions, and printer ink.  The minute they see this puppy, they HAVE to pick it up.  It’s almost as if they’re compelled to touch it.  And when they’re done, they ask questions about the other Apple products.  Half of the people I saw today who looked at the MacBook Air bought a Mac product of one sort or another.

In other tech news, Toshiba dropped out of HD-DVD.  Finally.  There’s no shame in that Toshiba… well, there’s a little shame in it.

And the winner by knockout in the 30th month… Blu-Ray!